Main Street Program

Eden is a North Carolina Main Street participating community. Main Street is defined as economic development in the context of historic preservation. The Eden Main Street program operates in two downtown areas-Historic Downtown Eden and Downtown Draper. The Eden Main Street program received National Main Street Accreditation for 2015 and 2016, the only Rockingham County community to receive this designation.

Main Street Four-Point Approach

The Main Street Four-Point Approach is a comprehensive revitalization process designed to improve all aspects of a downtown, producing both intangible and tangible benefits.
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Four elements are combined to create a well-balanced program:
  1. Organization: Building partnerships to create a consistent revitalization program and develop effective management and leadership downtown. Diverse groups - merchants, bankers, public officials, the chamber of commerce and civic groups - must work together to improve downtown.
  2. Promotion: Reestablishing downtown as a compelling place for shoppers, investors and visitors. This means not only improving sales but also rekindling community excitement and involvement. Promotion ranges from street festivals to retail merchandising, from community education to marketing and public relations.
  3. Design: Enhancing the visual quality of the downtown. Attention is given to the downtown environment elements - not just buildings and storefronts but also public improvements, rear entries, signs, landscaping, window displays and graphic materials.
  4. Economic Vitality: Strengthening the existing economic assets of the business district while diversifying its economic base. Activities include conducting market analysis to understand the changing market place, adapting vacant buildings that have outlived their original purposes for use as entertainment or cultural facilities and sharpening the competitiveness of Main Street's traditional merchants.